The ultimate accompanimnent to Authentic, Dynamic, Savvy: Modern marketing for business success; the workbook takes you deeper into the theory talked about in the book ~ giving you space to actually do the work!
Throughout the book you will find an icon which relates to an excercise in the workbook. The workbook is laid out the same as the book – same sections and chapters. You just follow along.
Once you have completed the work – add to the Modern Marketing Planner or Strategic Marketing Plan for the complete system for effective marketing.
Available as a digital download only.